The person behind the socials.

My story

I started this business because I kept seeing the same thing happen.

Brilliant business owners doing brilliant work, but their socials weren't keeping up. Not because they didn't care, but because there simply wasn't time. Between running the business, serving clients and everything else on their plate, content was always the thing that got pushed to tomorrow.

I know this feeling firsthand. Before Socials by Lucybelle, I ran my own ecommerce business, and social media was constantly the thing I pushed to the bottom of my to do list. I understand exactly why it happens, not from the outside looking in, but from actually living it.

I understood the platforms, the strategy and what actually makes people stop scrolling and start trusting a brand. So I built Socials by Lucybelle to take it off their plate completely: strategy, content, copy and scheduling, done for them, without losing what makes their brand feel like them.

I bring over five years of experience in social media management to every account I work on, from building my own social media presence from the ground up, to developing brand partnerships and learning how to monetise on Instagram. I know what works because I've done it myself, not just studied it.

Now I get to spend my days helping service-based business owners show up online the way their business deserves.